文档介绍:3 Research Methods
Chapter 2 presented a literature review regarding the evolution peti-
tiveness (including parative advantage theories, endogenous
comparative advantage theories, petitive advantage frameworks)
petitiveness evaluation approaches The review provides a theo-
retical background needed to understand the issue of peti-
tiveness. Since a tourist is required to travel to a destination to receive the
destination service, the fundamental product in tourism is the destination
experience. Competition focuses primarily on the tourism destination and
secondarily on its relevant industries such as airlines, hotels, facilitates and
other tourism services. Competition may also be the so-called inter-
petition, which is dependent upon and derived from the proc-
ess of choosing between alternative tourist destinations. To analyze the
petitiveness of a country, a city, or a region, the following ques-
tions must be answered: “What factors influence the decision making of
tourists?”; “What indicators are most useful for objective analysis by tour-
ism planners?” and “Is there a feasible evaluation methodology or standard
operation procedure to assist tourism planners in strategic planning?”.
The rest of Chap. 3 verifies the research framework of peti-
tive information; secondly, a series of hypotheses are proposed regarding
interactions between RCA and PCA for improving decision making; fi-
nally, an evaluation methodology and procedure is proposed.
Evaluative Indicators for Tourism
Competitive Information
Evaluative indicators of petitive information examine three
internal dimensions and two external dimensions. The three internal dimen-
sions are the following.
W.-C. Hong, Competitiveness in the Tourism Sector. Contributions to Economics,
doi: -3-7908-2042-3_3, © Physica-Verlag Heidelberg 2008
54 3 Research Methods
Advantages
This section examines resource endowments of a tourism destina