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Theme Club
——Business Proposal
University students
innovative undertaking
Speaker: PPTS
Preface
Utopia
Limited Liability Company
Name
Service
Philosophy
Always at your service
Team
Principle
Development
Ideal
Company
mission
Enterprise
culture
Passion
Devotion
Efficiency
Responsibility
Prudent management
Premium services
Faithful treatment
Leading services
in mental health
Everlasting effort
creates Utopias
Introduction
Content
Prospect Analyse
1
Corporate Strategy
2
Core competitiveness
3
Financial Plan
4
Management Company
5
Prospect Analyse
Psychological problems have become the top incentive of suspension and drop-out of school
Psychological problem is the prime cause of suicide among university students
the lacking of social supporting system
means no opportunities for
overseas students to communicate
——Mental Status Quo
Every two seconds, one dies of suicide
The international market could also be compared as vacancy. With an increasing number of Chinese oversea students,
we predict vast market space.
the market capacity would be 576 million
First—mover advantage
the market capacity
would be more than billion
Prospect Analyse
Domestic market
Analysis of Environment
Foreign market
The industry will grow rapidly and eventually become a fixed market in the next 3 to 5 years.
Market trends
Prospect Analyse
Parks, Psychological Consultations, Pubs
none of them could combine
entertainment with psychological alleviation.
A Crying bar and Emotion catharsis bar
These bars focus on alleviation of pressure temporarily and fail to solve psychological problems.
craft brother competition
intertype competition
Welcome
To
Utopia
——Analysis of competition
Corporate Strategy
4P principle
Corporate Strategy
PRICE
PROMOTION
PLACE
PRODUCT
Cathartic method of emotion:
Crying bar、Laughing bar、Talking bar、Cooling down bar
Psychological relaxation:
Cafe、Chat room、populace BBS
Professional psychological consultation:
Meditation room、Psychological consulting room
Provide services in university town
Corporate Strategy
DATA ACCESSIBILITY
INTELLIGENCE
ACCURATE
PRECISION, DETAIL
Product
Network Platform
Direct Marketing
Campus Cooperation
Corporate Strategy
DATA ACCESSIBILITY
INTELLIGENCE
ACCURATE
PRECISION, DETAIL
Place