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创业不讲时机.doc

上传人:zbfc1172 2018/6/12 文件大小:29 KB

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文档介绍:Stop making excuses and just get started
By Luke Johnson 2009-05-04
In my travels, I meet quite a few would-be entrepreneurs. Some of these characters have a vision of starting or buying a business, but always seem to find reasons to do nothing. Their excuses as to why they have not created an enterprise sound convincing, but in truth none of them really stands up to close examination.
First on the list tends to be a lack of capital. There are lots of solutions to this one. My first business, when I was 18, was a venture with an Oxford nightclub where student friends and I promoted themed evenings and took the door money, while the venue owners kept the bar takings. The operation needed no capital at all – always the best type for absolute beginners.
Other situations may need some funding, but often less than founders think. I am often impressed at how first-time restaurateurs seem to fit out premises on a shoestring – using second-hand equipment, helping out themselves with the refurbishment and so on.
Most things can be done on a budget if your life's dream depends on it. And even now there is equity backing out there. There are all sorts of pockets of institutional and private cash for a sound project, from government agencies to angel investors. It has never been easy to tap these sources of finance, so you need to be good – and persistent. Howard Schultz, founder of S