国外优秀商业计划书分享.ppt

文档介绍：Here’s
a
funny thing
Of
B2B
companies surveyed
PowerPoint
was their
most
important
stated
sales tool
important
72%
Yet
panies
do not
regularly review
their
presentations
We at
Eyeful
find this
rather
worrying
Why
are we so
worried
?
Product Development
People Spend
Marketing Spend
Final Sales Presentation
Because
the
PowerPoint
is the culmination of
a lot of
work!
Product Development
Spend
Research
Development
Licensing
Protection
Branding
People
Spend
Website
Advertising
PR
Brochures
Direct Mail
Viral Marketing
Marketing
Spend
Homegrown presentation!
Final Sales
Presentation
Lack of structure
Poor design
Credibility Crumbles