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文档介绍:杰伊·巴尼:企业资源与持续竞争优势
Firm Resources and Sustained
Competitive Advantage
Jay Barney (1991)

Part 1 Introduction
Focus Sentences to be translated:
1. This framework, summarized in Figure One, suggests that firms petitive advantages by implementing strategies that exploit their internal strengths, through responding to environmental opportunities, while neutralizing external threats and avoiding internal weaknesses.
2. Second, these models assume that should resource heterogeneity develop in an industry or group (perhaps through new entry), that this heterogeneity will be very short lived because the resources that firms use to implement their strategies are highly mobile (., they can be bought and sold in factor markets) (Barney, 1986a; Hirshleifer, 1980).
Questions:
1. Make further illustration of Figure 1
2. Tell the differences between the assumptions of environmental model and resource-based model petitive advantages.
Part 2 Defining Key Concepts
Focus Sentences to be translated:
3. In this article, firm resources include all assets, capabilities, organizational processes, firm attributes, information, knowledge, etc: controlled by a firm that enable the firm to conceive of and implement strategies that improve its efficiency and effectiveness
4. However, those attributes of a firm's physical, human, anizational capital that do enable a firm to conceiv