Data Mining Cookbook Modeling Data for Marketing Risk and Customer Relationship Management.pdf

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Data Mining Cookbook
Modeling Data for Marketing, Risk, and Customer Relationship Management
Olivia Parr Rud
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Publisher: Robert Ipsen
Editor: Robert M. Elliott
Assistant Editor: Emilie Herman
Managing Editor: John Atkins
Associate New Media Editor: Brian Snapp
Text Design & Composition: Argosy
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Copyright © 2001 by Olivia Parr Rud. All rights reserved.
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