文档介绍:Unit4MarketingFundamentalsJane4-,’sproductsandserviceswiththepeoplewhoneedthem,therebyensureprofitability. -1UnitIntroductionInordertohelpyouunderstandandmasterthemarketingfundamentals,,,firstly,,试着猜出他们的意思。Secondly,paycloseattentiontowordsyoudon’,注意不认识的单词,并在字典中查找出其释义。Thirdly,,-1ProfessionalWords&Expressionsproductmanufacturermarketresearchmarketingplanproductmarketingbrandmarketingmediaplanningimage-,;-,lookthemup,-1TASK1任务:Task1给出了8个定义,从56页的单词中选词填空Tips:不懂的查字典(查字典是很好的学习习惯,对于掌握一个单词的词义和用法都非常有帮助。对于阅读来说,课后复习主要要做的就是查单词,把不懂的单词都弄懂,最好了解下其英文释义、其用法等等。)4-1TASK1____________itreferstothechannelbywhichaproductorserviceissold___________________itisdonebyprovidingphysicalevidence,suchas,demonstrations___________itcanprovideaserviceandthebehaviorofpeople,whichcanbeimportanttocustomersatisfaction4. ____________menandwomenwhoareinvolvedinaparticulartypeofworkDistributionchannelphysical