文档介绍：文化差异对商务谈判的影响
姓名:
学号:20116934
学院:生物工程学院
专业:生物工程专业
2014年01月
摘要
本文首先介绍例跨文化谈判,指出本文的研究范围——国际贸易中的不同国家,并紧接着说明了其研究的重要性。接下来通过从思维方式、文化、风俗****惯、礼仪、语言等六方面的差异,详细阐述了跨文化商务交际活动中,中西方文化差异的存在对商务谈判、商务礼仪、商务契约方面的影响,指出商务交际活动应充分认识到文化差异的重要性。文中以美国、日本为例阐述了各自国家的商务谈判风格,并以表格的形式做出中美日三国的商务谈判风格对比表格。最后以谈判前、谈判中和谈判后的顺序,给出跨文化谈判中文化差异的应对策略。
关键词:跨文化谈判;影响因素;应对策略
Abstract
This Paper first introduces cases of cross-cultural negotiations and points out that the research range of this article is the different countries in the international trade. And then it points out the importance of the research. Next through six aspects,such as: the mode of thinking, culture, custom, etiquette, differences in language and so on, elaborates differences on business negotiation, business etiquette, business contract because of the existence of Chinese and western cultural difference in the intercultural munication activities in detail, also points out that munication activities should fully realize the importance of cultural differences. This paper takes the United States, Japan as examples to expound their countries' business negotiation style, and make parison table with China, the United States and Japan in the business negotiation style. Finally, it gives the coping strategies of cultural differences in cross-cultural negotiation, such as the order of before the talks ,after the negotiation, in the negotiation.
Key words: cross-cultural negotiations; Influencing factors; Coping strategies
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6. 总结 10
文化差异对商务谈判的影响
商务谈判作为人际交往中的特殊形式,必然会涉及不同地域、民族、社会文化的谈判主体的交往与接触,从而导致跨文化谈判问题。跨文