文档介绍：目录
中英文题目摘要关键词……………………………………………………………………………... ..1
一引言 2
(一)长三角区域旅游合作发展的背景 2
二嘉兴参与长三角区域旅游合作发展的条件 3
(一)优越的区位条件,交通便利 3
(二)丰富的旅游资源,互补性强 4
(三)广阔的客源市场,合作紧密 5
三嘉兴旅游参与长三角区域模式构想 5
(一)发展“一心三带”独特的网络型模式 5
(二)建设以上海为核心的第一辐射环 8
四对策建议 10
(一)规范行业管理,提升嘉兴旅游业的整体素质 10
(二)加快旅游基础设施建设,优化旅游发展环境 11
(三)对比区域优势,注重旅游产品的开发 11
(四)加强合作与交流,拓展国内外市场 11
参考文献 13
致谢辞 14
嘉兴与长三角区域旅游互动模式研究
摘要:区域旅游合作已成为旅游业发展趋势之一,强力推进长三角区域旅游合作必将成为实现旅游资源有效整合, 提高区域旅游竞争力, 实现旅游经济可持续发展的必然选择。虽然嘉兴市旅游业发展取得了较好成绩,但仍有一定的差距。本文从嘉兴与长三角两地旅游业的基本状况出发,分析了发展嘉兴旅游有利条件。在旅游合作模式上,嘉兴构建以上海为核心的第一辐射环, 并且沟通嘉兴与长三角联系的三方面旅游通道,实现嘉兴交通、人才、服务、信息、政策法规、旅游规划现的发展。而旅游互动合作模式问题是一个十分重要的理论课题,借助两地优势资源状况的对比,提出了促进两地合作的对策与建议。
关键词:区域旅游合作,长三角,嘉兴
Jiaxing and the Yangtze River Delta regional tourism interaction mode research
Abstract: Regional cooperation in tourism has e one of the trends of tourism development, and vigorously promote the Yangtze River Delta regional cooperation in tourism will e effective integration of tourism resources, improve petitiveness of regional tourism, tourism to achieve sustainable economic development of the inevitable choice. Although the development of tourism in Jiaxing City, achieved good results, but there is still a gap. In this paper, both the Yangtze River Delta, Jiaxing and basic situation of tourism, analyzes the favorable conditions for tourism development in Jiaxing. In the tourism cooperation model, Jiaxing to Shanghai as the core building of the first radiation ring, munication links the Yangtze River Delta, Jiaxing and three travel channel, to achieve Jiaxing transportation, personnel, services, information, policies and regulations, the development of tourism planning now. The tourism interaction mode of cooperation is a very important theoretical issue, with both superior pared the status of proposed measures to promote co-operation and suggestions.
Key words: regional tourism cooperation, the yangtze river delta, jiaxing
一引言
区域旅游合作是不同地区之间的经济主体,依据一定的协议章程或合同,自愿进行的自利性与互利性相统一的旅游经济活动[1] 。区域旅游合作是实现旅游资源共享、品牌联合、