文档介绍：目录
宗旨、方案概要············································2
商业机遇················································3
市场分析················································4
宏观调控、竞争分析·······································5
营销战略·················································6
优势与劣势···············································7
发展理念
·················································8
市场调查·················································9
市场调查·················································10
宗旨
我公司志在打造一个高度整合的覆盖全校范围的自行车租赁服务平台,致力于提供方
便快捷优质的自行车租赁服务,激发学生对优质快捷生活的追求,提高学生关注绿色生态、参与和谐社会建设的积极性。我们将恪守“求精存诚信为本,便捷高效服务先”的信念,自始至终对投资人、顾客及社会其他团体保持热情。我们坚信我们将比成功做得更多!
方案概要
本创业计划书是关于在大学创业园开设一家自行车租赁行的方案。此自行车租赁行类似于出租车公司。其主要业务是对外出租自行车,目标市场是在校大学生,以租金为其主要利润来源。本出租行首先采取个体户的经营方式。但是有自己的品牌商标