文档介绍：上海交通大学硕士学位论文摘要
策划——契合市场需求的上海地区城市设计新思路
摘要
当代我国社会的经济体制转型正在引发包括城市设计在内的诸多
领域产生变革,城市建设活动的目标、程序和方法正在悄然发生改变。
而城市设计作为一种重要的城市塑造手段,其公益性需求、利益均衡需
求以及业主的多元化需求正在日益显现。面对我国经济转型期特定的市
场条件,单一围绕任务书而开展的设计活动已经难以适应多变的市场环
境,如何使城市设计的方法与过程适应市场化运作的需要已经成为社会
共同关注的焦点。
策划作为一种科学化、理性化的分析研究方法,对投资决策的指导
作用经过了市场的长期检验,其应用价值得到业界内外的普遍认可。本
文以契合市场需求为目标,将策划的程序与方法引入城市设计的研究当
中,从需求多元化的角度分析设计活动中策划环节产生的必然性;通过
对策划理论客观性、逻辑性、系统性研究方法的借鉴,为城市设计的编
制过程提供市场化的理性依据,对我国当代城市设计方法进行科学化、
理性化的补充与完善,同时也为我国今后城市设计活动的市场化运作带
来普适性的借鉴意义。
关键词:市场,城市设计,策划
I
上海交通大学硕士学位论文 ABSTRACT
PROGRAMMING —— THE NEW METHOD OF URBAN
DESIGN BASED ON THE MARKET WITHIN SHANGHAI
REGION
ABSTRACT
Today’s transformation of Chinese economic system brought changes
to various fields including Urban Design. The targets, procedures and
methods of the cities’ development have changed spontaneously. As an
instrumentality of urban constructions, Urban Design has being required to
reveal its’ commonweals, benefit equilibrium and owner’s multi-demands in
the past years. According to the specific market environment during the
transformation, the design activities which based on the static assignments
could not adapt to the changeful market anymore. How to engage the Urban
Design’s methodology with the market operations? This problem has caused
extensive attentions in our society.
The Programming is a scientific theory with rational study
methodologies. The directive effects of Programming have been proved by
the markets extendedly, and its’ application value has also been affirmed by
the professions both inside and outside. Corresponding to the market
demands, the Programming theories were introduced into the study of Urban
Design within this thesis. The author analyzed the inevitability of
Programming’s arising, and provide rational gist for Urban Design with
external, logical and systemic study methodologies. The study is a scientific
and rational supplement for the