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函电1(unit1-2).ppt

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函电1(unit1-2).ppt

文档介绍

文档介绍:Communication in International Business
Xie Juanjuan
Department of International Economics and Trade
Nankai University
Course Outline
Text: Communicating in International Business (《国际商务函电》陆墨珠)
Grading:There will be a final term test which will have a weight of 70%,the homework 20%, presentation 10%.
Learning Objectives
practical writing munication skills;
the characteristics of effective models of business and munications;
to write business letters, memos, instructions, some business application and certificate in business procedure;
the contract format used in different terms of trade
Outline
1.     Introduction
2.     Enquiries and Replies
3.     Offers and Sales Letters
4.     Orders and Acknowledgments
5.     Transport
6.     Payment and Settlement of Accounts
7.     Complaint and Adjustment
8. Consignment, Barter pensation Trade
9.     Joint Venture and Leasing
10. Agency
Unit
can you understand munication?
Importance munication
will you do to be an municator?
Communication

(1)is a Two-way process;
(2)is circular;
(3)is divided into two categories:
Verbal
Nonverbal(NVC)
Importance
Getting the job you want;
Boosting your chances for promotion;
Helping you get things done;
Benefiting your own business;
Advancing you socially;
Ensuring your future;
Enhancing your other skills;
Know the strategy and the followings
The objectives munication;
Whom will municate with;
The cultural difference between two countries;
The business writing style We have for acknowledgement your letter of 5th inst., and are appreciative of your information. At the moment, we are interested in tape recorders from pany. Would you pleased be kind enough to send us photographs and a price list of the same. looking forward to hearing from you in the near future, we remain. yours faithfully,
principles of munication(7C’s)
(1)Consideration
(2)Courtesy
(3)Clarity
(4)Conciseness
(5)Concreteness
(6)Correctness
(pleteness