文档介绍：Google Secrets
How to Get a Top 10 Ranking
On the Most Important Search Engine in the World
PLETE GUIDE
Dan Sisson
Google Secrets – How to Get a Top 10 Ranking… page 3 of 112
Contents
Preface .............................................................................................................................6
PART I – Getting Started ................................................................................................8
Chapter 1 - The Importance of Google.........................................................................9
Chapter 2 - How Google Works ..................................................................................12
So What Is a Ranking?..........................................................................................12
When es Visiting................................................................................14
How Google Ranks Websites................................................................................16
Chapter 3 - Determining Your Best Keywords ............................................................19
So What Exactly Are Keywords?...........................................................................19
Using WordTracker................................................................................................20
What is your Primary Keyword Phrase?................................................................24
What are your Secondary Keyword Phrases?.......................................................25
Putting it All Together ............................................................................................26
PART II - Optimizing Your Website.............................................................................27
Chapter 4 - Structuring your Site Correctly.................................................................28