文档介绍：*************二手书店创业计划书2011-12-10第一章*************二手书店概要......................................................................................3背景介绍........................................................................................................................3书店简介........................................................................................................................3宗旨................................................................................................................................4战略目标........................................................................................................................4经营与服务....................................................................................................................4市场分析........................................................................................................................4营销策略........................................................................................................................5第二章经营业务..........................................................................................................................6(一)主营业务........................................................................................................................6(二)拓展业务........................................................................................................................8第三章市场分析..........................................................................................................................9图书行业的发展趋势分析............................................................................................9对现市场图书价格的分析..........................................................................................10对二手书市场的分析..................................................................................................10对消费者分析..............................................................................................................11第四章选址分析.......................