文档介绍:咖啡店的商业计划书咖啡店的商业计划书篇一:咖啡厅商业计划书FatumHarbor不仅仅是一杯咖啡目录执行摘要....................................................................................................3背景介绍....................................................................................................4市场现状....................................................................................................6竞争分析....................................................................................................7SWOT分析..............................................................................................................................7市场分析....................................................................................................8市场需求...................................................................................................................................8发展趋势...................................................................................................................................9市场战略..................................................................................................10市场定位.................................................................................................................................10市场目标.................................................................................................................................10产品与服务.............................................................................................................................11市场价格.................................................................................................................................14开店地点.................................................................................................................................16促销.........................................................................................................................................17管理团队..................................................................................................1