文档介绍：:(电台或电视播放的)广告 Unilever:DoveCampaignforRealBeauty : Youtube:Becauseofadvertising,.,whatwillhappentoTVmedia?WARM-?Bywhatmeanscanhedo?-1990s,?BusinessEnglish:AReadingCourseThemeaningsofthewordwithhyphenmake-up化妆(品)sign-off广播完毕的信号thought-provoking发人深省的,引人深思的fresh-faced青春的,容光焕发的po-faced面无表情的,一本正经的clever-dickery卖弄聪明joined-up明智而协调的ill-fated注定要倒霉的,时运不济的,(尤指)结局悲惨的high-minded高尚的,pany-pany-wide全公司5READINGSKILLS: INTRODUCETHEBASICINFORMATIONABOUTBUSINESSENGLISHREADINGBusinessEnglish:AReadingCourse6READINGSKILLS: INTRODUCETHEBASICINFORMATIONABOUTBUSINESSENGLISHREADINGWordstopredictthetrendofeconomicandtradedevelopment:,hope,anticipate,project,forecast,onthepointof,aroundthecorner,onthehorizon,intheoffing等;:will(certainly/surely/definitely/nodoubt),isbound/certain/about等;:should,would,willprobably,islikely等;:may,willpossibly,might,: INTRODUCETHEBASICINFORMATIONABOUTBUSINESSENGLISHREADINGWordstopredictthetrendofeconomicandtradedevelopment::measly,around,roughly,some,closeto,approximately,averaged,almost,intheregionof等;:farover/above,justover/above(略高于);almost/nearly/justunder(略低)等;Unit158READINGSKILLS: pare:;Morethan,nomorethan,farmlessthan,more…than…等;:联合利华,财富500强公司之一。 1929年,英国lever公司与荷兰MargarineUnie公司签订协议,组建Unilever公司,总部设在英国伦敦,产品种类主要是个人护理用品、家庭护理用品和食品。BusinessEnglish:AReadingCourseTEXTA:WRINKLE,WRINKLE,,onthefaceofit,istheconclusiontobedrawnfromthestrangecaseofUnilever’,这只是从联合利华旗下多芬品牌所发起的“真美行动”这一古怪案例中所得到的结论。onthefaceofit:从表面判断,乍看起来。如: Onthefaceofit,thedocumentseemedgenuine. 从表面看,这文件是真的。drawfrom:得到(取