文档介绍：AnIntroductionToBusinessLuanLingE&MSchool,&MSchool,CAUMeetingtheChallengeofToday’sDynamicBusinessEnvironmentChapter12Chapter1E&MSchool,CAU1 Howdobusinessesandnot-for-anizationshelpcreateourstandardofliving?UnderstandingthefactorsofproductionHowareenvironmenttrendscreatingnewopportunitiesforbusiness?LearningGoals3Chapter1E&MSchool,CAULearningGoal1Howdobusinessesandnot-for-anizationshelpcreateourstandardofliving?14Chapter1E&MSchool,CAUTHENATUREOFBUSINESS1BusinessesProvide……Goodsandservices thatarethebasisofour standardofliving…Jobs,&MSchool,!!!6Chapter1E&MSchool,CAUObjectivesofBusinessSurvivalGrowthSocialResponsibilityProfit7Chapter1E&MSchool,CAUNot-for-anizations1Anot-for--for--for-anizations accountfor28% &MSchool,CAULearningGoal2UnderstandingtheFactorsofProduction29Chapter1E&MSchool,CAUFactorsofProductionLandLaborCapitalEntrepreneurshipKnowledge10Chapter1E&MSchool,CAU