文档介绍：?ile Wallet Market Acceleration Programme (MAP) Michael Knott, Senior Executive - Accenture Hannes van Rensburg, CEO - Fundamo Mobile World Congress 11 th February 2008 Copyright ? 2008 All rights reserved. Mobile Wallet evolution 2 ? 2000 Philippines ? 2001 South Africa (Fundamo) ? 2003 Zambia (powered by Fundamo) ? 2004 2 nd in Philippines ? 2004 Japan ? 2004 Democratic Republic of Congo (Fundamo solution expanded) ? 2005 South Africa: MTN and Standard Bank introduce Mobile Money ( Fundamo based) ? 2005 2 nd in South Africa ? 2006 GSMA forms Mobile Money Transfer (MMT) working group ? 2007 India (with remittance) ? 2007 Kenya ? 2007 GSMA partners with MasterCard and Western Union to provide remittance payment hub ? 2008 GSMA announces the Market Acceleration Programme ? 2015 the number of Mobile Wallets in use expected to be Billion [ GSMA, Edgar Dunn & Co. research. 2008] Copyright ? 2008 All rights reserved. 3 Market Acceleration Programme * * Subject to pilot contract specifics Copyright ? 2008 All rights reserved. 4 Market Acceleration Programme - initiated by GSMA, supported by Accenture, Fundamo, Western Union and Gemalto: ? Pilot platform available to 20 MNOs in 2008 at cost ? Delivered by Accenture, consistently, globally ? Built on Fundamo technology for handset and backoffice ? Leveraging Western Union for International Money Transfer (subject to contract) ? Gemalto provides the solution's secure subscriber identification module (SIM) and mobile gateway technologies. Market Acceleration Programme (MAP) Copyright ? 2008 All rights reserved. Market Acceleration Programme - Platform 5 MAP Pilot Platform offering: ? Accenture globally hosted mobile wallet pilot platform ? Available from 1 st March to any MNO globally. ? Pilot from 200 to 40,000 users, with full in-life pilot support ? Fixed cost pilots for 200 users, 3 months duration - $120,000 ? Securely hosted to the highest worldwide standards, banking grade, plian