文档介绍：论文题目:泰安高新区招商引资战略研究专业:工商管理硕士生:樊慧(签名) 指导教师:王萍教授(签名) 摘要招商引资旨在引入外部资源以促进本地区经济快速发展。自改革开放以来,我国各级政府高度重视招商引资工作,许多地方政府将招商引资与绩效考核紧密联系,招商引资已成为一项非常重要的政府职能,并以此为指导造成了政府主导的招商引资模式,形成了政府主导型招商引资战略。尽管政府主导型招商引资战略取得了巨大的成绩,但是随着我国市场经济体制的完善以及服务型政府对政府职能转变的要求,这种战略也逐渐暴露出诸多问题。面对这些问题,泰安高新区应该制定什么样的招商引资发展战略? 本文从战略概念出发,概述了政府发展战略理论,并以政府职能和服务型政府的相关理论为基础,分析了我国地方政府主导型招商引资战略的弊端及其产生原因,进而在对泰安高新区招商引资现状及战略进行阐述和分析的实际工作基础上,同时对泰安高新区招商引资面临的机会、威胁、优势、劣势的综合分析,并利用 EFE 和 IFE 矩阵以及 SWOT 分析方法对泰安高新区招商引资战略进行了评价,进而确定了泰安高新区招商引资的发展战略。在上述分析的基础上,本文延伸、探索出一种科学合理的新型政府招商引资战略, 并提出了改革二步走构想:第一步在现有情况下首先建立“以政府为主导、向市场化过渡的多种形式相结合”的过渡战略;第二步当招商引资领域相关法律政策完善及市场成熟后,政府逐渐淡出招商,以“市场主导、政府为辅”的中介招商引资战略为主导,完成最终的转型。通过对泰安高新区招商引资工作研究,得出转变政府职能是下一步工作的基础,让地方政府走出在招商引资活动中“包揽”的误区,转变政府管理方式,真正意义上实现服务型政府职能。希望本文分析结论和战略方案对泰安高新区的发展能有所帮助。关键词: 泰安高新区;战略;政府职能;招商引资;中介招商论文类型:应用研究 Subject : Study on the Investment Strategy of Tai'an Gao X in District G overnment Specialty : MBA Name : Fan Hui( Signature) Instructor : Wang Ping ( Signature) ABSTRACT Investment promotion isa policy which set sup to promote regional economic development by introducing external resources. Since reform and opening up, in China all levels of local government have attached great importance to attract foreign investment, many local governments not only regard investment promotion as an important government functions but also link to the government performance evaluation and use it asa guidance to dominate the investment promotion work. Although the mode of government-oriented investment promotion has achieved great ess, along with perfection of China's market economic mechanism and the function transform of Chinese government, it has exposed more and more problems. Faced with these problems, what kind of investment strategy should Tai'an Gao Xin District Government establish? This thesis summarize s the theory of government`s development on strategy. Bas edon the theory of economic function of government and service-oriented government, we analyze the disadvantage of investment invitation of loc