文档介绍：Competitive Exporting Through Supply Chain Management
Presented by: Michelle Beck
Vice President
April 2, 1999
“Efficient Supply Chain Management cuts 2%-8% off cost of doing business”
Source:
magazine October 1997
The Opportunities are Excellent
US continues to renew “MFN” status for China
Growing number of export licenses being granted
Easier for you to travel to visit customers, and for them to visit you
Competition’s Never been Greater
Strong pressure from:
Competitors in Taiwan
Competitors outside Taiwan
It’s Getting Even Tougher!
Price
Quality
Standards
Delivery lead times
Reliability
“You’re fast or you’re forgotten”
Dolores Marcial, VP-Procurement, Adaptec Inc (computer products importer)
The Consumer is King And the King is more demanding
More variety
Better quality
Lower prices
More warranties and guarantees
Consumer drives the supply chain
Retailers’ demands on importers are the result of consumer demands on retailers
Importers’ demands on exporters are the result of retailers’ demands on importers
Exporters’ demands on manufacturers are the result of Importers demands on Exporters
FACTORY/
OEM
SUPPLIER/
EXPORTER
BUYER/
IMPORTER
RETAILER
CONSUMER
What is the Supply Chain?
RETAIL STORE
Goods
Information
FACTORY
BUYER’S
HEAD OFFICE
WAREHOUSE
SUPPLIER
SHIPPER
Supply Chain Management is not new...
Buyers like Wal-Mart have been investing in supply chain management with domestic suppliers for decades
But it required a very large investment in money, people and time.