文档介绍:孔孟学堂教育培训机构
创业计划书
目录
执行总结...........................................1
创业背景.....................................................1
项目简介.....................................................1
创业的机会概述...............................................2
目标市场的描述和预测.........................................2
竞争优势分析.................................................4
目标规划.....................................................4
团队概述.....................................................4
预计能提供的利益.............................................5
................................5
市场分析和描述...............................................5
竞争对手分析.................................................6
本机构特色...................................................6
市场需求.....................................................6
公司概述.....................................................7
....................................8
目标市场顾客的描述与分析.....................................8
市场容量和趋势的分析、预测...................................8
竞争优势.....................................................8
..........................................9
制定公司的宣传策略...........................................9
营销策划....................................................10
......................................12
收入来源....................................................12
市场份额....................................................12
产品开发介绍...............................................12
.........................................13
政策风险...................................................13
市场风险...................................................13
资金风险...................................................14
品牌风险...................................................14.
.........................................15
核心管理层.................................................15
员工安排...........................................