文档介绍：n the October issue we saw how SSP’s Academy Live platform powered by TWM’s technology, has e an enabler to the business, allowing pany to create a truly innovative, online and user-led L&D resource. Here, we look at how SSP has embraced the digital generation that is joining its workforce to deliver measurable ROI. With its stable of household-name global brands, pany needs to recruit thousands of new colleagues per year, to support its ever- expanding portfolio of food and beverage units. Recruitment on this scale is a big challenge. SSP has to attract, induct and develop the right people to maintain the highest levels of service and quality to millions of customers. Within the UK, for example, the enormous rise in tuition fees attached to university places is undoubtedly making young people think more carefully about their career options and what might be their best way forward. This thinking is transitioning itself into young and ambitious members of the entry level workforce seeing an advantageous trade-off between rejecting university and building a career which includes the development of workplace skills, knowledge and behaviours. Seen as being the more desirable route, the consequence is that more young people are entering the job market sooner. At the other end of the job market an ageing labour force is having its effect on young entrants to the labour market as we