文档介绍:HOW TO WRITE A BUSINESS PLAN Table of Contents Preface ......................................................................................................................4 1. THE ROUTE FROM CONCEPT PANY ................................................... 4 ess factors.................................................................................................................................................4 Stages of development ....................................................................................................................................5 2. THE BUSINESS IDEA ........................................................................................... 8 Development of a business idea .....................................................................................................................8 Elements of a promising business idea ..........................................................................................................9 Protecting your business idea ......................................................................................................................13 Presenting to investors .................................................................................................................................14 3. THE BUSINESS PLAN ........................................................................................ 16 Advantages of a business plan .....................................................................................................................16 Characteristics of a essful business plan..............................................................................................16 The investor's point of view .........................................................................................................................18 Tips on preparing a professional business plan ................................................