设计纯文字LOGO风 (1).pdf

文档介绍：
Before&After ® i U X
How to
set a text-only
logotype
Key is to work with the
natural pattern of your
letters. Here’s how.
Continued 
Continued  How to set a text-only logotype 0660

Before&After ® i U X
How to set a text-only logotype
Key is to work with the natural pattern of your letters. Here’s how.
Welcome to Nagano
Urban Grill, a popu-
lar midtown hang- Every word has a natural
pattern. Before setting type,
out. Our project is take a visual inventory. Even
to design its logotype. A logo is a handwritten (left), we can see
a descending g loop and repeat-
company’s signature; it’s a distinc- ing a’s, which form a trio of
tive way of writing its name. Some roundish shapes more or less in
the middle. Nagano starts with
logos include graphics, but most