文档介绍:武汉船院大学生餐饮调查市场调查总结
Wuhan ship survey of college students' catering market research summary
作者:浪迹克纽斯 时间:2011年10月16日
Author: roaming g, new time: on October 16, 2011
调查背景
Research background
随着高校的学生人数不断增长,消费水平不断提高,对餐饮的样式、营养等方面的要求日益提高,传统的大学食堂已不能满足大学生餐饮需要。这为既为高校周边的快餐店、饮食城的发展提供了商机,又满足了大学生的需要。
With the growing number of students, consumption level increases, food, nutrition, and the style of the requirements of the increasing, the traditional university dining room already cannot satisfy college students need food. This not only for colleges and universities around the city of fast food, diet provides business opportunities, and meet the needs of the college students.
调查目的
objective
通过此次调查来发现学校周边餐饮业经营状况,总结和分析调研的情况来发现餐饮业商机,开一家适合学生的餐厅!
Through this investigation to find the school peripheral catering management state, the summary and analysis of investigation to find the restaurant industry business opportunities, to open a suitable for students of restaurant!
方法: 发放电子调查问卷
Methods: issuing electronic questionnaire
地点: 学校周边
Location: school peripheral
时间: —
Time: -
调查对象: 在校学生为主,校外人员少量
Respondents: students give priority to, a small school personnel
调查对象的选择(抽样方法):随机发放ip地址、链接等
The choice of subjects (sampling method) : random issue IP address, links etc
调查方法: 定性,定量
Survey methods: qualitative and quantitative
样本总数:15 份
Total number of samples: 15 copies
原始数据来源:/.aspx
The original data sources: /.aspx
调查分析
Investigation and analysis
数据与分析:
Data and analysis:
第2题 您的性别: [单选题]
The second question your gender: [single topic selection]
本次调查对象为在校男女大学生,通过图表得出我们的性别比例较适中,并不能准确反映我校男女比例,我校男女比例悬殊,因此此结果只能作参考。
This survey for the female and male college students in school object, through the chart that our sex ratio relatively moderate, and was not accurate in reflecting the sex ratio in our school, our school proportion between men and women, so th