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toefl阅读机经背景:可口可乐发布对付肥胖的广告.doc

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文档介绍:摘要: 小马过河托福频道为大家带来了托福阅读机经背景:可口可乐发布对付肥胖的广告! 小马过河托福频道为大家精选托福阅读机经背景,增加托福阅读背知识,更利于托福备考!更多托福辅导请继续关注小马过河托福频道! 希望考生都能考个好成绩! 具体事宜咨询可拨打小马过河免费咨询电话: 400-0123-267 Fizzy-drink giant Coca-Cola has launched an advert addressing obesity for the first time on television. 充气饮料生产商可口可乐发布了首个对付肥胖的电视广告。 The two-mercial highlights the firm's record of making low-calorie drinks and reminds viewers all foods contain calories. The ad, which aired on US works on Monday, follows mounting pressure on the soft drinks industry. New York City is preparing to ban large sugary drinks in restaurants, cinemas and stadiums. Coca-Cola has said the video was not made in response to criticism of the soft drink industry, but is an effort to raise awareness. It is not the first time the Atlanta-based firm has used advertising to address this issue, but it isa first for television. 'Damage control' "There's an important conversation going on about obesity out there, and we want to bea part of the conversation," Stuart Kronauge, general manager of sparkling beverages( 饮料) for Coca-Cola North America, told the Associated Press. In the advert, a female narrator says Coca-Cola offers smaller portion sizes, is working to make better-tasting, low-calorie sweeteners and has voluntarily made lower-calorie drinks available at schools. The video adds: "All calories count, no matter where e from." It says: "If you eat and drink more