文档介绍：Corporate Identity Guidelines
品牌识别手册
如何使用本手册 How to Use These Guidelines
本指导手册载有中赫崭新标识系统的重要元 These guidelines set the essential identity elements of the Sinobo identity system and provide
素，确保在使用中赫品牌时，均能始终如一 guidelines to ensure that the highest standards are maintained wherever the brand is
保持最高的品质。 expressed.
These guidelines are not just for practitioners in marketing or public relations – they are for
本手册并非仅供专业的市场推广或公关人员
everyone within Sinobo and Sinobo’s partners. Because every Sinobo associate is responsible
使用，而是为每一位中赫员工及合作伙伴而 for communicating the values and attributes of our brand. We promise to deliver the best
设。中赫每位员工均肩负展现企业品牌价值 quality and innovative products and services to our customers.
与特质的重责，竭诚为我们的顾客提供最优
质、最创新的产品和服务。 There are a few points to take notice:
有几点需要注意: • When implementing the system, always use the official reproduction materials such as
the digital artwork templates provided by the Sinobo Communications Department. Never
reproduce anything directly from the graphic image printed in these guidelines.
·每次当您制作中赫的品牌标识时，请通过中赫
市场部门获取官方正式材料，例如数码设计源图
• These guidelines and related artwork are confidential and are intended for use by Sinobo
等。不应直接将本手册所示的图案等作为材料。 personnel, its consultants and suppliers only.
·本手册及相关的设计源图为机密资料，仅供中 • All photographic images shown in these guidelines are for demonstration purpose only,