文档介绍：Unit5 I Love This Game!
Unit1 Symbols of culture
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Arrangement
Part1 Leading in
Part2 Section A
---The First McDonald’s Restaurant
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Part 1 Leading in
The teacher divides the students into tow groups: one supporting to save the McDonald, and the other supporting to tear down the building. The teacher may ask two groups to list their support reasons. Then the teacher may ask the following questions:
1. What’s your favorite fast food restaurant?
2. Why do you like to go to KFC & McDonald’s?
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Section A The First McDonald’s Restaurant
words
Reading
4. Intensive Reading
5. Exercise
6. Homework
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1. Background information
The first McDonald’s restaurant was a drive-in venture opened by Richard "Dick" McDonald (February 16, 1909 - July 14, 1998) and Maurice "Mac" McDonald (died in 1971) in 1940 which only sold hamburgers and French fries.
California-- the place where the first McDonald’s was located
In 1954, Ray Kroc, partnered with the brothers, and within a few years turned their small restaurant into a huge franchise （特许经营企业）that would later become the McDonald's Corporation
Although Kroc turned McDonald's into a global giant, its guiding principles remained largely unchanged from those the McDonald brothers had devised in 1948. The world’s largest McDonald’s is in Vinita, Oklahoma.
Walt Disney Company: It was formerly (1929—1986) known as Walt Disney Productions.
It is an American corporation that was the best-known provider of family entertainment in the 20th century. It is getting even more popular now.
Walter Elias Disney: Walter Elias Disney was born in Chicago, Illinois, in 1901. He was famous as a pioneer of animated cartoon films (动画片) and as the creator of such cartoon characters as Mickey Mouse (米老鼠) and Donald Duck (唐老鸭). Walt produced such animated classics (经典动画片) as Snow White and the Seven Dwarfs (《白雪公主》)，Pinoccho (《木偶奇遇记》)and Dumb