文档介绍：毕业论文(设计) 题目《论诙谐幽默的表现形式在广告设计中的运用》系别艺术设计系年级 08 广告 102 学生姓名尚贵芳学号 20081957 指导教师周茜目录摘要······························································································· 3 第一章关于幽默广告····································································· 4 幽默广告定义···································································· 4 幽默广告的发展历史···································································· 4 第二章诙谐幽默的表现形式的语言特征及传播效应······························ 6 幽默广告的语言特征······························································ 6 幽默广告的传播效应······························································ 7 第三章诙谐幽默的表现形式在广告设计中的表现手法··