文档介绍:??淮安信息职业技术学院毕业论文??????????????????????????????????????????????????????????????二???年六月摘要??现代生活节奏越来越快,男人的压力也日益增大。在社会不断对男人提出高标准严要求的同时,对男性的关爱却严重缺失:一条毛巾用半年,一条内裤穿一年,牙刷用秃了,牙膏挤干了,衣橱打开、袜子还全都破洞了!以至于男人们每次都会找一双洞最小的袜子穿,然后提醒自己去买新袜子。很不幸的是,男人全都大大咧咧,经常忘记去买这看似不起眼的袜子,偶尔想起,也会因为一身的疲惫而不愿专门动身跑一趟超市。基于此,“ ”推出男袜包年订阅专业服务,帮助男人像订阅杂志一样订袜子,免去男人买袜子的琐屑烦恼,省下时间去做更有意义的事情。关键词: 包年订阅垂直电商市场细分客户体验 Abstract ???????? Increasingly fast pace of modern life, man's increasing pressure. Propose to men in society constantly high standards and strict requirements, while caring for men has serious deficiencies: a towel with a half a year to wear underwear, a toothbrush with a bald, toothpaste squeezed, the wardrobe open, socks also break all the hole! Every time that men find a pair of socks to wear the smallest hole, and then remind yourself tobuy new socks. Unfortunately, men are all careless, often forget tobuy this seemingly insignificant socks, occasionally think, also because ofa tired and reluctant to leave for a trip to the supermarket specifically. Based on this, "" launched men's socks pack years subscription professional services to help men like the same set Subscribe socks, replacing men buy socks trivial annoyance, saving time todo more meaningful things. Keywords : Annual subscription package Vertical electricity supplier Market segmentation Customer Experience 目录 IV ??摘要............................................................................................................................... II ABSTRACT ...................................................................................................................... III 第一章绪论......................................................................................................................... 1 项目背景..................................................................................................................... 1 项目简介.........................................................................................................