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商业计划书经典培训教程.pdf

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商业计划书经典培训教程.pdf

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文档介绍

文档介绍:BusinessBusiness PlanPlan
PricewaterhouseCoopers
methodology
David Hodder Laurent Vanat
The Business Plan approach developed by PricewaterhouseCoopers aims
to offer a simple and easy solution to prepare a business plan.
Thus, the approach is divided into 5 different areas:
Products / services , here the study covers what pany has to
offer and the perspectives that result
Market, addressing where pany is and will be, who are the
customers and what are their needs
Production and administrative facilities , meaning what are the
means pany has to produce mercialise the products /
services it has to offer, what administrative facilities are available
Staff and management , which needs to be assessed properly to
guarantee pany will have the right people in the right place
Finances , the final translation into ary units of all the
company's perspectives and the financial needs and dividends that
may result
For each area, a 6 step approach has been defined to help collect the
information and study the relevant issues:
information Basic information to be collected , with suggestion of some
de base supporting documents and other information sources
Aspects
particulers
à analyser Focus on special issues , which points out major aspects that
may need in-depth analysis
Facteurs ess factors , where concentration of the efforts of the
de pany are necessary
Risques et opportunités Risks and opportunities , featuring and anticipation of the major
threats and opportunities for pany
Key indicators , supplying the essential figures related to the area
Indicateurs-clés covered and their evolution over the future years
Synthèse à Overview, with a short indication of the basic content of the
présenter summary that should be presented for the study area
This Business Plan approach can therefore very simply be summarised
into a bining the study areas and the different steps to be
followed on:
Aspects Risques et
In

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