文档介绍:课程设计(论文) 《经济博弈论》课程 PBL 教学模式问题研究报告题目: 网络产品市场博弈分析学院经济与贸易学院专业经济学年级班别 2012 级经济学 2班组别 2012 级经济学 2 班第 2组组长组员姓名: 指导教师 2015 年6月 1 摘要本研究报告分为七个部分。论文的绪论介绍了论文的研究背景、研究方法和论文的基本框架;其次是介绍了网络产品和网络外部性的相关知识;再是运用基本的博弈模型分析了对称网络产品的竞争策略问题;然后选取了豪泰林( Hotelling )模型分析 APP 这种网络产品的价格竞争问题并提出相关策略;然后是产品差异化的计算机软件网络产品的博弈分析及相关案例;最后做出对网络产品竞争博弈的总结并得出结论。关键词: 网络产品软件竞争博弈豪泰林模型 2 Abstract This research is divided into seven ,the background,the method and the basic frame of the dissertation are studied in the , the knowledge work product work externality is , petition strategy problem of the work products is analyzed by the basic game model;and then selecting the Hotelling model to analyze the petition of app and putting forward relevant using the game theory to analyze puter software which has the charateric of product differentation as well as studying the related case .Finally, making summarizes about petition analysis of work product and drawing the conclusions. Key words: network product 、 software 、 competition 、 game theory Hotelling model. 3 目录 1绪论.......................................................................................................................... 5 研究背景........................................................................................................... 5 文献综述........................................................................................................... 6 研究方法.......................................................................................................... 8 论文框架........................................................................................................... 9 2相关理论和模型概述............................................................................................ 10 博弈论的基本概念......................................................................................... 10 完全信息静态博弈的基本概念和基本模型................................................. 11 完全信息静态博弈概念......