文档介绍：广州南沙开发区购物中心地块可行性研究报告
摘要
本项目地处南沙开发区的主入口进港大道与环岛路交汇处,项目
占地面积万平方米,总建筑面积万平方米,容积率为 4。
项目的定位,要做到集经济效益及社会效益于一体,必须要走一条
具有鲜明特色,强调差异化的经营项目。将邀请日本 SEGA 室内游乐场
进驻本项目,成为继台湾之后 SEGA 在亚洲的第二间海外室内游乐场,
并同时经营正宗日货和日式餐馆,绝不经营日本货物以外的商品。目标
客户群为南沙的日籍员工及其家属,泛珠江三角洲的白领人士,追求时
尚和刺激的年轻人及港澳地区的消费者。
项目拟建地上 4 层地下负 3 层建筑。按总建筑面积万平方米
计算,地下及地上 3 层为 2 万平方米/层,夹层为 8000 平方米,约占总
建筑面积的 5%,地上 4 层为万平方米。首层露天广场面积为 3000
多平方米。
本项目还所以采用了“Real Option”概念对项目进行规划。有效
地降低了项目不确定性所带来大风险。
本项目总投资(含贷款建设期利息)为 166 ,137 万元,整个建设
经营期为 10 年。本项目的投资来源包括自有资金、销售收入和贷款三
部分。其中自有资金投入 66,455 万元,出租收入投入 49,682 万元,需
向金融机构贷款 50,000 万元。
本项目的出租收入为 672,746 万元,销售收入为 1,371,656 万元(包
括转售收入),利润总额为 1,091,482 万元万元,税后利润为 717,925
万元,租赁项目和销售项目投资利润率分别为 %和 129%。
项目全部投资的税后财务净现值为 442,502 万元,内部收益率为 58%.
关键词:购物中心;室内游乐场;纯正日货。
Abstract
Our exploitation project is located at the main entrance of
"Nansha Development District" which crosses by "Jianggang Av."
and "Round Island Rd.".It accounts for 33,300 centiare plottage.
The total floor area is about 133,200 centiare, and less than 4
plot ration.
The orientation of our prospective project which concerning the
gather with economic and social benefit. Consequently, it must
create a bright avenue with diverse character. So, SEGA indoor
carnie will garrison in our project by our warm e, which
will e the second indoor carnie in Asia Area, follow by Taiwan.
In our project, you could pleasure to see various pure products
which origin from Japan. Absolutely, you could enjoy all sorts
of Japanese cultural food in our paradise as well. Our target
customer group is consist of Japanese employees and their family
members; white collar which live in "Pearl River Delta"; people
from the area of HK and Macao.
Our project will build 4 layers and underground 3 layers.
Following the total floor area to calculate, under and over ground
3 layers at 20,000 centiare per layer. Samdwich occupy 5% of total
floor area, at 8,000 centiare. And the fo