文档介绍:The way we speak reflects the way we think.
The way we speak: change very quickly with the times of revolutions
The waThe way we speak reflects the way we think.
The way we speak: change very quickly with the times of revolutions
The way we think: some of understandings are widely shared, resistant to change
Common expressions and common speech reflect social attitudes
(the heritage of a common spirit)
These can be regarded as cultural scripts
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Cultural scripts:
Methodology: NSM( natural semantic metalanguage theory of semantics)
自然语言元语言
Key idea:The theory of cultural scripts is that widely shared
and widely known ways of thinking can be identified in terms of the same empirically established universal human concepts, with their universal grammar.
立足点:The theory of cultural scripts is based on the assumption that we need to understand people (both individuals and social groups) in their particularity, but that we can understand them best in terms of what is shared, and that one thing that is shared is a set of universal human concepts with their universal grammar.
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The advantages of cultural scripts
A path to understanding a society’s attitudes and values
The theory of cultural scripts represents a cognitive approach to culture and society
The tool for unlocking the secrets of the particular
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