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谈企业级市场的机遇-销售易史彦泽.docx

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谈企业级市场的机遇-销售易史彦泽.docx

上传人:艾米 2022/3/16 文件大小:1.42 MB

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文档介绍:谈企业级市场的机遇-销售易史彦泽
actively carry out the law on civil air defense education, drawn out of the air defense in Pinuality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
绝大部分VC不会看to B的项目,但红杉资本比较前瞻一些,某个行业热点来临之前,红杉都会提前布局,占赛道。
 
        史彦泽还举例,在美国投资回报率,基本上是toC和toB的项目各占一半,但在中国,to B项目占比还不到10%,这里有巨大的企业服务市场等待开发。
 
        红杉资本在2013年初A轮投资销售易,在2014年中追加到B轮,此次C轮又用跟投的方式与经纬中国联合投资1500万美元。
 
        创业者与投资机构的观点保持一致非常重要。史彦泽表示,目前有一类投资人的观点是,要用toC的方法来做toB的市场,但红杉资本
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
和经纬中国的结论是,企业市场的创业者首先要了解这个行业,是行业的资深人士,但要用互联网的思维和心态致力于改变传统的企业市场。
 
        这个看法与史彦泽是一致的,史彦泽曾经是SAP中国最年轻的高管、屡次获得SAP中美两地销售冠军,在企业软件行业有17年的工作经验。史彦泽在2011年创业,致力于用互联网技术改变传统的CRM产品