文档介绍:Gap Enrick 1013080121 Nathan 1013080124 Mars 1013080125 Steven 1013080122 Jason 1013080115 Key Facts A leading global specialty retailer ? About 132,000 employees, 3,pany-operated stores and 250 franchise stores ? Presence is felt around the world History ? Founded as a San Francisco blue jeans retailer in 1969 ? By Doris and Don Fisher Brands ? Gap (including Gap, GapKids , babyGap , GapMaternity and GapBody )? Banana Republic, Old Navy, Piperlime , and Athleta 3“ Fast Fashion ” Design 90 21 12 Sale SWOT Strengths Unique style A wide variety of products Family clothing store essful business model Brand value Weaknesses “ Slow ” Too late to enter the foreign market Foreign brand Opportunities Insist on its own style N