文档介绍:Management of the network markting fou SMEs
Abstract: Today, mankind has entered the era of rapid economic development ce limit. Although small and medium-sized enterprise website can do much on the surface and large enterprise is same, but site function and service cannot keep pace with also can make network marketing is the effect to sell at a discount greatly.
The transaction security exist hidden trouble
Network marketing an entire transaction is completed, the integration of including online payment. But at present our country although be used for online payment credit card, but technical security and psychological acceptance still realistic outstanding problems. Moreover enterprise database server also safe hidden trouble, hackers may steal information into the computer.
The network infrastructure incomplete
Promotion network marketing technical barriers mainly displays in the network transmission speed and reliability, but due to the economic strength and technical reasons, the current network infrastructure is not perfect, existing regional differences, restricts the small and medium enterprise network marketing is the further development.
The socialized distribution lag
Small and medium-sized enterprise logistics efficiency is low, the ability is poor, socialization, goods delivery distribution couldn't keep up with high cost, network marketing product not occup