1 / 215
文档名称:

中国高教公共关系基础理论高层论坛论文.doc

格式:doc   大小:2,328KB   页数:215页
下载后只包含 1 个 DOC 格式的文档,没有任何的图纸或源代码,查看文件列表

如果您已付费下载过本站文档,您可以点这里二次下载

中国高教公共关系基础理论高层论坛论文.doc

上传人:快乐蚂 蚁 2022/8/16 文件大小:2.27 MB

下载得到文件列表

中国高教公共关系基础理论高层论坛论文.doc

相关文档

文档介绍

文档介绍:中国高教公共关系基础理论高层论坛论文
actively carry out the law on civil air defense education, drawn out of the air defense in Pstaff quality. Adhere to the150
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
推动公关事业的发展。
[关键词]:和谐、构建、发展型公关
构建和谐社会是当今我国各族人民政治生活中的重要主题和目标。公共关系是一门新兴的管理科学,它是建立现代经济社会新型社会关系的一种有效途径和方法。因此,探讨和研究公关的定位和发展,必须环绕和谐主题,构建公关学科的逻辑起点、核心内容,才能进——步明确学科的发展方向,指引公关事业坚持以人为本,全面、协调、可持续发展。
一、公众关系是公关学的逻辑起点
任何一门学科,都由逻辑起点引伸出一系列的范畴,而这些范畴都是学科网上的纽结,然后逐步形成自身的体系,各门学科的发展,都应从逻辑起点上进行准确定位,然后才有持续发展的动力,构建科学体系。
公共关系作为一门新兴的管理学科,研究其逻辑起点具有重要意义。它不仅有利于人们准确把握这一学科的切入点,统一学科基础理论的认识,而且对公关实务具有明确的指向性,从而推动公关实务始终沿着正确轨道发展。
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the150
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
公共关系学的逻辑起点,也就是这门学科的起始范畴,是公众关系。它是公共关系活