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CommunicationWorkshop
Writinganadvertisement
。
StartAhead.
成功之路,从头开始。
。
Goodteeth,goodhealth.
牙齿好,身体就好。
￭understandthefeatureoftheadvertisement;
￭writeanadvertisement.
Bytheendofthislesson,youwillbeableto:
Objectives
Anadvertisementofanewproduct
Whatisit?
Itsavestimeandenergy.
It’sadogwalker!
Read&extractthekeyinformation
K9Dogwalker
Toexerciseyourdog
Athome
Plastic
Light,easy,convenient,notexpensive…
£
CantekProducts
__________

Whatproblemsdoesitsolve?
Whatdoesitdo?

Giveinformationaboutthe

Thelayout(布局)ofanadvertisement
Title
problem
solution
advantages
price
design/materials/uses/convenience/etc
’attention.
.
....
questions
solution
owner
Techniquesofwritingadvertisements