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12.18基础薄弱如何学习商务英语.ppt

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12.18基础薄弱如何学习商务英语.ppt

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12.18基础薄弱如何学习商务英语.ppt

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文档介绍:基础薄弱如何学****商务英语
沪江网校 Eric
Business English is an umbrella term for a mixture of:
General everyday English eg. small talk
General Business English 瓶颈? 机遇?
ESP eg. an expert in a particular area. law, finance
Input/Output Approach
quality input
quality output
listening
reading
( vocabulary&
sentence structures )
effective
speaking &
writing
to work on
to practice/get feedbacks
商务范儿
vs

Speak like a Bible,write like a baby
Formal & Informal
sales
pany
information
position
benefits
ponents
corporation....
details
post
perks
You are writing an email to your customer to apologize for the late delivery.
I am so sorry when I heard your delivery was late, but I know it will arrive on Tuesday. Sorry again.
My sincere apologies for the delay in delivery. Fortunately, I have been reassured that the delivery will be arriving next Tuesday morning.
Vocabulary - “半专业”词汇
prospect
address
acquire
“It was simple. X number of calls equals x number of prospects.
X number of prospects equals x number of customers.
X number of customers equals x number of dollars in pany’s pocket.”
Cold Calling
Factory Visit Programme
Visitors - ten European____________________
9:30 am - meet visitors near the____________
Visit to the_____________________________
Coffee
PLANT MANAGERS -- 词汇表达
PACKING AREA -- 发音拼写
SHOP FLOOR -- 背景知识
Action List
6个月左右的备考周期
每天平均1小时的学****时间;
基础单词量达到6000,
熟练掌握500个高频商务词汇,
300个常见同义置换单词和词组,
完成至少8套BEC真题,
10篇大小作文
超过10小时的累计口语练****