文档介绍：WRITING A MAJOR ADVANTAGE / DISADVANTAGE OF ADVERTISING ON TELEVISION
We see advertisements on television every day. Some people think that TV advertising brings us benefits, but others don’t think so. What is your opinion? Write on ANSWER SHEET ONE position of about 180 words on the following topic:
In the first paragraph, state just ONE major advantage or disadvantage of TV advertising. In the second paragraph, give one or two reasons to support your point of view. In the last paragraph, bring what you have written to a natural conclusion. Marks will he awarded for content, organization, grammar and appropriacy. Failure to follow the instructions may result in a loss of marks.
Advantages of advertising
Stimulates demand
Gives information
Saves time
petition
Provides entertainment
Disadvantages of advertising
May mislead the public
Often misuses language
Encourages impulse buying
Raises prices
May influence the mass media
A Major Advantage of Advertising on Television
Nowadays we can see advertisements on Television every day. Some people believe that advertising on television can bring us benefits, but others don’t think so. In my opinion, I am in favor of the advertising on television.
There are two reasons, I think, for the growing number of advertisement on TV. First, in petitive economy, the consumer usually has the choice of several different brands of the same product. Thus, manufacturers are confronted with a problem—How to keep sales high enough to stay in business. They solve this problem by advertising. Through advertising, each pany tries to convince consumers that its product is special. Second, most consumers are interested in advertisement. They wish to get from TV advertisement the firsthand information about new products, which enables them to choose the one they like best. As a result, there is a sharp increase in advertisement on the TV screen.
In conclusion, TV advertising plays a very important role in our economic behavior. With abu