文档介绍：该【英语双十一技术介绍 】是由【165456465】上传分享，文档一共【23】页，该文档可以免费在线阅读，需要了解更多关于【英语双十一技术介绍 】的内容，可以使用淘豆网的站内搜索功能，选择自己适合的文档，以下文字是截取该文章内的部分文字，如需要获得完整电子版，请下载此文档到您的设备，方便您编辑和打印。IntroductiontoEnglishDoubleElevenTechnologyCATALOGUE目录TheOriginandInfluenceofDoubleElevenTheApplicationofEnglishinDoubleElevenTechnicalsupportbehindDoubleElevenFutureprospectsofDoubleEleventechnologyTheIlluminationofDoubleElevenTechnologyonEnglishLearning01TheOriginandInfluenceofDoubleElevenTheOriginofDoubleElevenTheterm"DoubleEleven"referstotheChinesefestivalknownasSinglesDay,whichfallsonNovember11theachyearThisfestivalwasfirstcelebratedinthe1990sbyChinesecollegestudentsasacounterValentine'sDay,panyTheoriginsofDoubleElevencanbetracedbacktoNanjingUniversity,whereagroupofstudentsdecidedtoratetheirsinglestatusonNovember11th,1993ThedatewaschosenbecauseithasareputationforbeingunluckyinChineseculture,withthefouronesrepresentinglonglinesTheideaistoquicklyspreadacrossChina,mercialevent,withsalesreachingbillsofdollarseachyearThedevelopmentprocessofDoubleElevenIntheearlyyears,DoubleElevenwasprimarilyaculturalphenomenon,withpeoplecellingtheirsinglehoodandengaginginactivitiessuchasholdingpartiesandgivingThemselvesgaggiftsHowever,asthedategainedpopularity,transactionsbegintorecognizeitspotentialasamarketingopportunityIn2009,AlibabaGroupHoldingLtd.,mercegiant,panytorunapromotionalcampaignforDoubleEleven,offeringdiscountstoattractcustomersessofAlibaba'scampaignsparkedafreshyofonlineshoppingactivityonNovember11th,andtheeventhassincebeenrushedintothelargestSinglesDaycancellationintheworld,withsalesfiguresexcerptingthoseofeventhelargestUSshoppingeventsTheimpactofDoubleElevenTheimpactofDoubleElevenhasbeenurgent,mercialworldThefestivalhaschangedthewaypeopleinChinaviewSinglesDay,lusionforcancellationandfunmercialsphere,merce,eupwithnewmarketingstrategiesandpromotionalactivitiestoattractcustomersonthisbusyshoppingdayessofDoubleElevenhasalsoinspiredothercountriestocreatetheirownversionsoftheevent,demonstratingitsglobalimpactandadaptability02TheApplicationofEnglishinDoubleElevenmunication,anditisessentialforindividualsandbusinessestohaveexpertiseinEnglishtoparticipateintheglobaleconomyEnglishisthelanguageoftechnology,science,andbusiness,anditisnecessaryforindividualstohaveagoodgraspofEnglishtostayuptodatewiththelatesttechnologicaladvancementsandscientificdevelopmentsEnglishisalsoimportantforindividualswhowanttostudyorworkonroad,asitisthelanguageofhighereducationandtheworkplaceinmanycountries010203TheImportanceofEnglishinDoubleElevenDoubleElevenisamajoronlineshoppingfestivalinChina,essawiderangeofproductsandservicesduringthisperiodparepricesandproductsfrominternationalsellersduringDoubleElevenEnglishisalsoimportantforChinesebusinessesthatwanttoexpandtheirmarketshareglobally,municatewithinternationalcustomerseffectivelyTheusagescenariosofEnglishinDoubleElevenLimitedEnglishproficiencyamongChineseconsumersAlthoughmoreandmoreChinesepeoplearelearningEnglish,thereisstillalargepromotionofthepopulationthatlakesproficiencyinEnglish,whichcanbeabarrierforthemtoparticipateinDoubleEleven要点一要点二Languagebarriersbetweeni…InternationalshoppersmayhavediverseunderstandingofChineseproductdescriptionsandorders,ountsanddialoguesTheChallengeofEnglishinDoubleEleven