文档介绍:毕业设计(论文)外文文献翻译
network marketing
Peter Kenzelmann
Abstract: Today, mankind has entered the era of rapid economic development of merce-work. A full range of rapid development and wide application work technology on contemporary society, but also brought great changes to the enterprise marketing management. Network Marketing the new marketing methods to adapt to the changes of the era of the development work technology and works, it has changed the traditional marketing concept, marketing strategy, marketing, ways and means, will e the mainstream of the current era of corporate marketing. The face I had many problems in the work marketing, we should also be a clear understanding of the inevitability of its development, which requires all aspects of synergy and cooperation, to build a work consumption environment, and promote the continued development work marketing.
Keywords: network marketing sales model work management marketing planning SME.
Network Marketing Theory
Network marketing is based on the technology infrastructure work technology, as represented by information technology. works of munications technology puter technology to the product bining it in different geographic regions and puter equipment for external interconnection lines munication into a large, works, thus enabling a large number puters can easily transmit information to each other, share hardware, software, data and other resources. work marketing is closely related to work there are three types: the , and .
the theoretical basis for work marketing, theoretical foundation work marketing is direct work theory, network theory of relationship marketing, marketing theory work software to integrate marketing theory.
Commonly used methods work marketing
Search Engine Marketing
Email marketing permission
Online Advertising
Web resource cooperation
Viral marketing
A membership-work marketing
The relationship work marketing and other business marketing
merce, where sell goods to