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Harvard Business School The Case Method
北京师范大学管理学院 王建民专家 教学团体
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【哈佛大学商学院－案例措施】
07 五月 2025
朱露月等译，王建民专家校
2
Harvard Business School The Case Method
B. How Does the Case Method Work?
C. HBS Sections: Learning from One Another
D. Why is Peer Learning So Important?
A. What is an HBS Case?
E. The Role of the Faculty
F. Is the Case Method Effective?
07 五月 2025
朱露月等译，王建民专家校
3
哈佛大学商学院 － 案例措施
二、案例课怎么上？
三、哈佛大学商学院班级：互相学习
四、为何团体学习如此重要？
一、什么是哈佛大学商学院案例？
五、教师的作用
六、哈佛商学院案例法有效吗？
07 五月 2025
朱露月等译，王建民专家校
4
The goal of HBS is to prepare students for the challenges of leadership. We believe that the case method is by far the most powerful way to learn the skills required to manage, and to lead.
The case method forces students to grapple with exactly the kinds of decisions and dilemmas managers confront every day. In doing so, it redefines the traditional educational dynamic in which the professor dispenses knowledge and students passively receive it. The case method creates a classroom in which students succeed not by simply absorbing facts and theories, but also by exercising the skills of leadership and teamwork in the face of real problems.
The Case Method
07 五月 2025
朱露月等译，王建民专家校
5
案例措施
哈佛大学商学院的目的，是培养学生接受领导力的挑战。我们相信案例措施是迄今为止学习管理和领导技能最有力的手段。
案例教学法，逼使学生直接面对那些管理者们每天都要遇到的决策和困境。这变化了老式教学模式中教师讲授学生被动接受的状态。案例教学法发明了新的课堂形式，使学生的成功不仅限于获得事实和理论，并且可以通过对实际问题的处理，培养领导能力和学习团体工作技巧。
07 五月 2025
朱露月等译，王建民专家校
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Under the skillful guidance of a faculty member, they work together to analyze and synthesize conflicting data and points of view, to define and prioritize goals, to persuade and inspire others who think differently, to make tough decisions with uncertain information, and to seize opportunity in the face of doubt.
Pioneered by HBS faculty in the 1920s, the case method began as a way of importing slices of business reality into the classroom in order to breathe life and instill greater meaning into the lessons of management education. Today, although we also make use of lectures, simulations, fieldwork, and other forms of teaching as appropriate, more than 80 percent of HBS classes are built on the case method.
07 五月 2025
朱露月等译，王建民专家校
7
在纯熟的教师指导下，学员们一起学习，分析与整合互相冲突的数据和观点，界定目的并按照重要性次序排列，说服和启发其他有不一样想法的人，在质疑辩论中寻找处理问题的机会。
哈佛商学院教师们在二十世纪二十年代开始采用案例教学法，把真实的商业活动片段引入课堂，使管理教育联络实际，逐渐赋予了更为重要的意义。如今，尽管我们也采用讲座、模拟、实地调查和其他合用的教学方式，但哈佛商学院百分之八十以上的课程都以案例教学法为基础。
07 五月 2025
朱露月等译，王建民专家校
8
Typically, an HBS case is a detailed account of a real-life business situation, describing the dilemma of the "protagonist ". Faculty and their research assistants spend weeks at the company that is the subject of the case, detailing the background of the situation, the immediate problem or decision, and the perspectives of the managers involved. The resulting case presents the story exactly as the protagonist saw it, including ambiguous evidence, shifting variables, imperfect knowledge, no obvious right answers, and a ticking clock that impatiently demands action.
What is an HBS Case?
07 五月 2025
朱露月等译，王建民专家校
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什么是哈佛大学商学院案例？
经典的哈佛商学院案例，是对商务活动真实情景的详细描述——描述“主人公”所面临的困境。教师及其研究助理，要在案例目的企业调查几种星期，详述理解发生困惑的背景，当时面临的问题和需要作出的决策，以及有关管理人员的见解。
此类成果型案例所讲述的故事，与当事人所遇到的状况一致，包括某些模棱两可的证据，多变动的变量，不完备的信息，不确定的答案，以及不耐烦地催促着你采用行动的滴答作响的时钟。
07 五月 2025
朱露月等译，王建民专家校
10
Collectively, HBS cases cover every inch of the rich landscape of issues general managers confront—from finance and manufacturing to marketing and human resources, from the broadly strategic to the deeply personal, from companies and institutions small and large, from places around the globe.
They also draw on the full range of knowledge and analytical tools business students must know to confront these issues, providing a rich context for their application. Though every case is different, nearly all center on one overarching question: What should the protagonist do? In their two years at HBS, students study more than 500 cases—500 chances to join with their classmates to test themselves against the rock-hard realities of life in business.