文档介绍：摘要
CRM系统以全方位的客户关系管理基础,结合完善的产品管理和财务管理,协同简洁实用的办公管理等与企业的客户关系维护和开发息息相关的各项内容完美的融合在一起,是完全实现客户、产品、财务、售后服务、团队管理、业绩考核、日常办公协同工作的管理平台,使整个企业的客户管理纳入到统一的规范化管理中。
系统基于B/S架构,用户数不限,使用期限不限。包括客户、联系人、产品、合同、回款、售后、日程、公告、知识库、备忘录、个性网址、邮件群发、图表统计、自动提醒、团队管理等功能模块,如SQL Server数据库的设计已经完成了客户关系管理系统的开发工作,ess数据库对系统涉及到的各种数据对象和数据关系进行设计,再使用ASP程序设计工具通过ADO技术对数据库的信息进行管理。系统采用了比较流行B/S软件设计模式,简单大方、友好的操作界面,是企业维护客户关系的好工具。
关键词: 客户关系 CRM ASP Access
Abstract
CRM system based on a full range of customer relationship management, combining with the perfect product management and financial management, synergy is concise and practical office management is closely related with the customer relationship maintenance and development of the enterprise perfect confluence is together, each other is fully implemented, customers, products, financial, after-sales service, team management, performance appraisal, daily office work management platform, make whole enterprise customer management into the standardization of the management.
System based on B/S architecture, user’s unlimited, unlimited life. Including customers, contacts, products, contracts, debt collection, after-sales, schedule, announcements, knowledge base, memos, personality urns, E-mail group, charts, statistics and automatic reminders, team management function module, such as SQL Server database This design pleted the development of customer relationship system, through the Access database on the system involves various data objects and relation between design, using ASP programming tools to the database through ADO information management. System uses a relatively popular B/S software design patterns, simple and generous and friendly operation interface, is a good tool of enterprises to maintain customer relationships.
Keywords: customer relationship CRM ASP Access
目录
1
系统介绍 1
课题意义及发展 1
开发一个客户信息管理系统意义 1
客户关系管理发展 1
主要设计功能 2
市场需求分析 2
4
开发工具选择 4
开发工具概述 4
ASP程序设计语言特点介绍 4
SQL语言介绍 4
2