文档介绍:Logo
1
丰田汽车公司(Toyato)
The three ellipse represent the heart of customer + heart of product + technology and opportunity
In Japanese, TOYO means Abundance, TA means Rice
Headquarter:日本爱知县(Aichi-ken)
2
Toyota Group
Dafa Industry . was established in 1907, in1923 it began manufacturing car. Toyota pany holds a majority stake in Daihatsu. In 1984, Daihatsu pany cooperated with China to produce Tianjin Xiali mini car.
Hino Motors was founded in 1942,
In April 2001, Toyota pany held Hino pany steak over % and Hino became a subsidiary of Toyota.
Founding Time:1937
Founder:丰田喜一郎(Kiichiro Toyoda)
5
丰田汽车公司(Toyato)
1951 陆地巡洋舰(Land Cruiser)
1955 Crowm (皇冠)
8
1966 卡罗拉(Corolla)
9
with over 35 million sold, the Corolla is one of the most populr and best selling cars in the world
Toyota in 1973 Oil Crisis