文档介绍：摘要
自从中国成为世贸成员之后,面对入世的挑战,面对更激烈的市场竞争,打造核心竞争力是中国企业特别是大型建筑企业的必然选择。那么,中国建筑企业怎样构建以及有效的提升企业本身的核心竞争力已经成为了一个刻不容缓的问题。
本文的研究主要利用文献调研和数学统计,分析核心竞争力理论,了解核心竞争力的特征。分析中国建筑业现在的发展情况以及企业本身存在的问题,将抽象化、复杂化的核心竞争力分解为各个影响要素,并且与我国建筑业的实际情况相结合。从企业核心竞争力的视角,利用内部途径以及外部途径,有效的解决中国建筑业核心竞争力不足的问题,并提出相应的解决措施。
本文的研究成果对于提升我国建筑业的核心竞争力以及建筑业的长远发展具有一定的实用价值和指导意义。
关键词:建筑业;核心竞争力;提升策略;
Abstract
Since China has been a member of the WTO, facing the challenges after joining in the WTO and the more intense petition, for Chinese building enterprises, especially large construction enterprise, creating and developing peting ability is their inevitable choice. Then, how to construct and enhance the petitiveness of the enterprise itself effectively has e an urgent problem.
This research mainly adopts SWOT, through anglicizing petitiveness theory, we learn out the characteristics of the petitiveness to Chinese architectural enterprises, we analysis the current development of Chinese construction enterprises as well as problems in the enterprise itself, we converse plex and abstract concept into various influential factors, when bine with actual situation of China's construction enterprise, From the perspective of petence, using internal and external ways, we solve the shortage of the China construction enterprise petitive power, and bring out some corresponding solutions.
For this research enhance our petitiveness of construction enterprises and building long-term development has some practical value and significance.
Key words: construction enterprise, The petence, promotion strategy
目录
内容摘要 I
引言 4
1 我国建筑业现状和发展 5
我国建筑业的产业特征 5
我国建筑业的发展现状与存在问题 6
2 建筑业核心竞争力的基本理论 8
核心竞争力的概念 8
核心竞争力的主要特征及构成要素 8
建筑业核心竞争力的内涵和特征 10
3 建筑业核心竞争力指标体系的研究 13
建筑业核心竞争力评价指标体系的构建原则 13
建筑业核心竞争力评价指标体系的构建思路 13
建筑业核心竞争力评价指标体系的构建 14
4 建筑业核心竞争力提升策略研究 17
结论 19
参考文献 20
引言
核心竞争力是指企业在市