文档介绍：重庆现代商业广场整体商业运营方案
目录
第一部分前言
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第二部分市场研究
GDP ······································ 7
GDP的构成································ 8
居民消费价格指数·························· 10
固定资产投入······························ 11
社会消费品零售总额························ 12
居民消费能力····························· 15
人口及人口发展状况························ 18
重庆未来发展规划及重大事件影响分析········· 25
零售业趋势及商业地产发展趋势··············· 31
重庆商圈现状及商圈发展趋势·············· 37
第三部分项目概要······················· 46
第四部分项目SWOT分析·················· 53
第五部分项目定位及定位思想
商圈战略定位·························