文档介绍：奥运创意经济引领创意城市发展
摘要:从根本上看,奥运是一种文化创意产业,是推动城市文化创意产业发展的强大动力。奥运创意经济是以创意为核心,以体验为基础,以注意力为目标的文化产业,是依托当代高科技和传播媒介的文化实践方式。奥运本身是一个机遇,会给创意产业带来发展,最终给城市带来效应。基于我,当前重要的是要抓住北京奥运这一机遇,大力发展奥运创意经济,促进我国创意城市的发展。
关键词:创意产业;奥运创意经济;创意城市
Abstract: The Olympic Games is fundamentally one kind of cultural creativity industries. The Olympic Games is also a formidable power of the civic culture creativity industry development. The Olympic Games’ creativity economy takes the creativity as a core, the experience as a foundation, the attention as the goal cultural industry; and this cultural practice way depends on contemporary high tech and media. The Olympic Games itself is an opportunity, which can bring the advancement to the creativity industry, and finally brings benefits to the city. Based on the low level of the urban creativity development in our country, most important must hold this opportunity--Beijing Olympic Games, to vigorously develop the Olympic Games creativity economy, and to promote our creativity city development.
Key words: Creativity Industries; the Olympic Games creativity economy; creativity city
在当下世界城市大竞争的时代,奥运会已经成为世界范围内国际化大都市之间竞争和较量的重要机会。本世纪,成功的城市将是文化的城市、创意的城市。奥运从根本上看是一种文化创意产业,奥运是推动城市文化创意产业发展的强大动力。奥运会会对举办城市带来什么样的影响?文化创意产业怎样利用奥运机遇取得飞跃性发展?如何把握奥运商机促进城市经济发展?这些问题成为本文核心命题。
一、创意产业
创意产业是新兴服务业,又被称为创意工业、创意经济。不同国家或地区对这一产业内涵、概念的诠释、理解不一。一般认为英国是世界上最早确立“创意产业”这一概念的国