文档介绍:中国科学技术信息研究所
硕士学位论文
电信设备制造企业竞争情报系统建设研究
姓名:陆亚晨
申请学位级别:硕士
专业:情报学
指导教师:陈超
20040801
电信设备制造企业竞争情报系统建设研究
摘要
本论文以电信设备制造企业为例结合了国内外企业的工作经验模拟了
竞争情报系统的建设过程论文从分析和确定企业竞争情报需求入手着手设
计和建立竞争情报系统的运行模式和组织机构并逐步实施和运行竞争情报系
统的三大子系统收集子系统分析子系统和服务子系统基于西方竞争情报
实施经验建立符合战略战术情报需求的机制在建设竞争情报系统
的时候结合企业的具体条件充分利用现代先进的信息技术帮助企业以最快的
速度和最高的效率做出正确决策获得竞争优势为了不断提高工作效率竞
争情报部门还应建立一个定期的自我检测和评估机制以便工作的持续改进
竞争情报系统正在往网络化智能化和集成化方向发展企业应该抓住当
前的良好的信息环境配合入世后的竞争要求积极建立企业的竞争情报系统
关键词竞争情报系统电信设备制造企业情报需求 TAP-INTM
Research on the Establishment
petitive Intelligence System in Equipment
panies
Abstract
Based on the experience from both domestic and abroad, the paper simulates
and demonstrates the process of establishing petitive Intelligence System
(CIS) by using the example of a munication equipment manufacturing
company. First of all, petitive intelligence demand and requirement should
be analyzed and decided. Then the paper begins to design the anization and
running mechanism. CIS includes three sub-systems: Collection Sub-system,
Analysis Sub-system and Service Sub-system. The paper then introduces the
TAP-INTM mechanism, which is now widely used by panies as a good
solution to coordinate between tactic and strategic intelligence requirement. Modern
information technology affordable to pany should help to enhance the
efficiency and effectiveness in decision-making so as to achieve petitive
advantage. petitive intelligence department should also build up an auto-test
and evaluation mechanism to help on the consistent improvement of CIS.
Nowadays, CIS is heading towards the direction of , Intelligence and
Integration. Enterprises should take the advantage of the current advanced
information technology and WTO opportunities to build up CIS.
Key words: CIS, Equipment Manufacturing Co, Intelligence Demand,
TAP-INTM
引言
知己知彼百战不殆企业竞争情报系统的建立已经成为现代企业逐鹿市
场争夺商机的重要对策和根本保证手段
未来集团 1998 年的一项调查显示目前总部在美国的年收入超过 100 亿美
元的超级跨国公司中 82%的公司在其内部设有专门的竞争情报机构[1] 美国匹